Tag Archives: QR codes

QR Codes Viruses – Should We Panic?

In the last days an alert of a QR code virus was spread in the Internet. Twitter was full of warnings regarding the QR code virus, including tweets suggesting that this will kill QR codes. Various links covered the issue … Continue reading

Posted in Qr code usage, QR code virus, QR codes, QR codes potential, QR codes readers, QR codes SMS, Secured QR codes | Tagged , , , , , , , | 1 Comment

QR Codes for Authentication –Real Life Example

Few days after writing about using QR codes for authenticating consumer products, I came upon a real company that uses QR codes for this exact purpose. The company is called its-true and appears to be located in Germany. Here is … Continue reading

Posted in Authentication, Brand piracy, Data Matrix, hidden QR codes, Marketers and QR codes, QR code authentication, QR codes, QR codes potential, QR codes SMS, Tracking QR codes | Tagged , , , , , , , | Leave a comment

Fighting Brand Piracy Using QR Codes

Forgery of goods and using known brand names for fake products is a growing phenomenon. Actually the subject of brand piracy is practically present in almost every area of daily life. It includes consumer goods like fashion, food, beverages, industrial … Continue reading

Posted in Authentication, Brand piracy, QR code authentication, Qr code usage, QR codes, QR codes potential | Tagged , , , , , | 1 Comment

Decorating a QR Code – Part Two

After dealing in previous post with neutral (non damaging QR code data) decorative means, we are going to look at more aggressive means and learn their possible effect. We will try to estimate their damage amount and ways to control … Continue reading

Posted in color QR codes, designed QR codes, error correction, hidden QR codes, pattern coloring QR codes, QR codes, QR codes contrast, QR codes readers | Tagged , , , , , , , | 4 Comments

QR Codes Scanning Distance

The invisible bubble of space that constitutes each person territory plays a major role in our social life. In his book “The Hidden Dimension” Edward T. Hall elaborates on the distance factor role in animal social life and humans as … Continue reading

Posted in print QR code, QR code business card, QR code scanning distance, QR code size, QR codes | Tagged , , , , , | Leave a comment

Why Marketers Should Embrace QR Codes

I really enjoyed reading the  Why Marketers Shouldn’t Waste Their Time With QR Codes article. It tells the story of a giant rat that made it and a CueCat that didn’t. The analogy between QR codes and CueCats, both trying … Continue reading

Posted in Marketers and QR codes, QR code as marketing tool, Qr code usage, QR codes, QR codes potential | Tagged , , , | 1 Comment

Drawing on the QR Code

Drawing on the QR code Before drawing an image on the QR code, and after finding a good location for the image – we must take some measures to assure that our final result will be still decodable. The fact … Continue reading

Posted in designed QR codes, error correction, Image on QR code, QR codes, security level | Tagged , , , , , | 2 Comments