Monthly Archives: October 2011

QR Codes Viruses – Should We Panic?

In the last days an alert of a QR code virus was spread in the Internet. Twitter was full of warnings regarding the QR code virus, including tweets suggesting that this will kill QR codes. Various links covered the issue … Continue reading

Posted in Qr code usage, QR code virus, QR codes, QR codes potential, QR codes readers, QR codes SMS, Secured QR codes | Tagged , , , , , , , | 1 Comment

QR Codes for Authentication –Real Life Example

Few days after writing about using QR codes for authenticating consumer products, I came upon a real company that uses QR codes for this exact purpose. The company is called its-true and appears to be located in Germany. Here is … Continue reading

Posted in Authentication, Brand piracy, Data Matrix, hidden QR codes, Marketers and QR codes, QR code authentication, QR codes, QR codes potential, QR codes SMS, Tracking QR codes | Tagged , , , , , , , | Leave a comment

Fighting Brand Piracy Using QR Codes

Forgery of goods and using known brand names for fake products is a growing phenomenon. Actually the subject of brand piracy is practically present in almost every area of daily life. It includes consumer goods like fashion, food, beverages, industrial … Continue reading

Posted in Authentication, Brand piracy, QR code authentication, Qr code usage, QR codes, QR codes potential | Tagged , , , , , | 1 Comment